Website Half Acre Beer Co.

Job Summary

The Content Creator is responsible for all photography and video for social media, events, website, marketing and sales. While the primary focus is handling the camera and creating content, you’ll also upload photos and videos to our online shop, website, and social feeds.


  • Social Media at Half Acre is a highly influential brand experience. Visual aesthetics are vital to the expression of the Half Acre culture and community. Photography and video are an art and social media is our digital gallery. We’re less interested in social media trends and tactics.
  • You need to have technical mastery in operating a camera for stills and motion, as well as using lenses, lighting, reflectors, and editing software. Those skills should be matched by an ability to compose compelling scenes. Think cinematic, dramatic, emotive, beautiful. For you, knowledge of light, shadow, and color are equal to aperture, focus, and exposure. You will be hands-on building tabletop sets, staging props, and selecting locations.
  • Emphasis is to be a creator. A creative engine with conceptual vision to capture people’s interest. You won’t be alone in this role. You’ll be part of our small, but mighty creative team, collaborating closely with a trio of designers. You’ll be expected to participate in team discussion and add perspective to the conversation. We value respectful, open-minded, and constructive dialogue.
  • This is an entry level role with full time hours and benefits. You don’t need to have professional experience. You do need to behave like a professional. Half Acre is a welcoming, inclusive environment.
  • Learn the overarching brand visual identity and standards 
  • Primary responsibility for shooting photos and video for social media; including product and pour images, food and service, merch, people and activity around the brewery, events and parties, and general aesthetic images 
  • Collaborate with Creative Team to develop and execute visual concepts 
  • Editing photos and videos for social formats 
  • Maintain a photo library 
  • General photography needs of the business 
  • Communicate with people throughout the company and external partners 
  • Participate in weekly creative meetings, sharing insights and ideas 
  • Commit to company safety program 

Required Skills

  • Technical excellence controlling camera and lighting in studio or natural settings 
  • Demonstrated experience with photo and video editing software 
  • Strong eye for composition that shows well in social formats 
  • Ability to collaborate and dialogue about creativity 
  • Willingness to listen and learn 
  • Self-motivated, strong work ethic, and a positive attitude  
  • Respect deadlines as part of the creative process 

Beneficial Experience

  • Degree in photography or art/design preferred 
  • Digital portfolio and online social feeds showcasing content skills
  • Must be 21+ 
  • Knowledge of brewing and the beer industry helpful, but not required 

Physical Requirements

  • Ability to sit at a desk and work on a computer for prolonged periods of time 
  • Able to stand, stoop, maneuver to get the best camera angle
  • Able to carry and set up photography equipment for regular photo shoots

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